About us

The Audiovisual Media Industrial Committee (AMIC) is a self-regulating professional organisation established in 2024 to unite Armenia’s TV channels, media platforms, advertising agencies, and other industry partners. The committee serves as a collaborative regulatory platform, promoting sustainable development, transparency, and adherence to international standards in the media sector.
Our driving force is the creation of a reliable and independent audience measurement system, strengthening market balance and ensuring the participation of all stakeholders in the industry.

BOARD OF DIRECTORS

Arthur Yezekyan

Hovhannes Movsisyan

Davit Babakhanyan

Margarita Grigoryan

Guiding Everything We Do

OUR VALUES

Transparency

We strengthen public trust through accountable governance and open data.

Professional Development

We invest in media education programs to nurture the next generation of professionals.

Competitiveness

We enhance the attractiveness of the local media market for advertisers, partners, and international players.